VENAURA Ritual Series

Stellar Roots
Herbal Oil for Earth-Star Channeling & Lightbody Alignment

Product Essence:

Stellar Roots bridges the vastness of the cosmos with the grounded wisdom of ancestral Earth. This sacred oil supports embodiment, root chakra harmonization, and connection to the crystalline grid. Ideal for grid workers, meditators, and those seeking to anchor spiritual insight into action. It attunes the body to higher frequencies while deepening one’s felt sense of safety and belonging.

Key Ingredients:

• Frankincense Resin Oil
• Sandalwood Essential Oil
• Cedarwood Extract
• Burdock Root Infusion
• Black Sesame Oil (carrier)
• Sun-and-Starlight Charged Spring Water

Spiritual & Energetic Benefits:

• Activates root and crown chakras in unison
• Enhances multidimensional grounding
• Stabilizes subtle body after vision work or astral travel
• Strengthens personal energetic boundaries

Packaging & Retail Details:

• Matte black glass bottle with silver sigil emblem
• 1oz / 30ml per unit
• Suggested Retail Price (SRP): $48 USD
• Wholesale Price: $24 USD (50% margin)

Cost Breakdown (per unit):

• Raw Ingredients (certified organic): $7.25
• Packaging (bottle, label, protective wrap): $2.40
• Labor (infusion, moon/sun activation, hand-pouring): $3.75
• Overhead Allocation (utilities, spiritual workspace): $1.60
• Total COGS: $15.00

Profit Structure:

• Wholesale Margin: 60% ($9.00 profit per unit)
• Direct-to-Consumer Margin: 68.7% ($33.00 profit per unit)
• Batch Profit Potential (100 units): $3,300 (DTC) / $900 (Wholesale)

R&D Investment:

• Formula development and grid-testing: $420
• Artwork, sigil design, cosmic archetype attunement: $210
• Photography, ritual media content: $250
• Total Pre-Launch Investment: $880

Return on Investment (ROI):

• Breakeven point: 27 units (DTC) or 59 units (wholesale)
• Projected Year 1 Revenue (1,000 units DTC): $48,000
• Projected Year 1 Profit (DTC model): $33,000+

Value Propositions:

• Combines luxury skincare with spiritual anchoring
• Ideal for grounding post-ceremony, journeying, or energy work
• Highly potent, universal appeal for both masculine and feminine archetypes
• Integrates well into bundle sets, retreat kits, and moon box subscriptions

Closing Reflection:

“Rooted in stars, crowned in soil—you are the bridge. This oil is your invitation to walk as light, while belonging wholly to Earth.”