Certainly! Here’s the full premium blueprint for the Spirit Tank Top™, designed to be the ultimate minimalist, flattering, and spiritually aligned tank for women who move with purpose, clarity, and comfort.
Spirit Tank Top™ Blueprint
“Embody your essence. Move with clarity.”
Product Type: Supportive and flattering fitted tank top designed for active comfort, mindfulness, and soft elegance
Core Purpose: To support women in their spiritual movement, whether for yoga, light workouts, or daily rituals — a tank that embodies both simplicity and depth.
Product Summary
The Spirit Tank Top™ is the perfect balance of style, comfort, and energetic alignment. Designed to allow you to move freely and with intention, it’s the top you’ll reach for when you want to feel both empowered and comfortable in your body. Whether layering, wearing alone, or pairing with SoulFlow Pants™ or SoulFlow Wrap Top™, this tank has a subtle inner strength that elevates your presence with ease.
Price Point: $34–$46 USD (affordable luxury for the mindful wardrobe)
Ideal Use: Yoga, light workouts, journaling, retreat wear, layering under outerwear, or casual summer days
Best Paired With: SoulFlow Pants™, Balance Flow Pants™, high-waisted jeans, layered with cardigans or jackets
Design & Construction
Fit & Cut
• Silhouette: Fitted but not tight, soft contour around the body with relaxed sides
• Neckline:
• Scoop neck (classic, flattering shape)
• Option for Square Neck for a more structured look
• Sleeve Length: Sleeveless with small shoulder straps
• Hemline:
• Slightly curved or straight hemline at the waist (perfect for tucking or wearing loose)
• Optional Side Slits: For extra movement and flow
Fabric
• Material: 95% Bamboo Viscose, 5% Spandex
• Feel: Soft, breathable, lightweight, and cooling
• Finish: Smooth, silky touch with a naturally anti-bacterial and moisture-wicking quality
• Stretch: High elasticity for full range of motion without restricting
Colorways
• Celestial White – clean, uplifting, neutral
• Mystic Gray – grounding, modern, calming
• Golden Sand – warm, inviting, and energizing
• Rose Quartz Blush – gentle, heart-centered
• Deep Navy – calm, deep, and timeless
Signature Energetic Details
• Affirmation Tag (Inside Neckline): “I move with clarity and ease.”
• Symbolic Stitching: Small, subtle stitch pattern of sunbeams, waves, or a lotus flower at the back neckline or side hem
• Energetic Intent: Designed to help you stay connected to your centered self while moving through your day with flow, purpose, and ease
Energetic Purpose
The Spirit Tank Top™ is created to:
• Anchor you in presence while moving or resting
• Open the heart and calm the mind
• Encourage embodiment during spiritual practices (yoga, meditation, journaling)
• Support physical movement without restriction, while nurturing emotional balance and energy flow
Perfect for active, intentional women who want to move from a grounded place, while also feeling empowered by the clothes they wear.
Target Customer Profile
Demographics
• Age: 18–35
• Income: $15K–$60K
• Occupation: Yoga teachers, spiritual practitioners, wellness professionals, active creatives, students, entrepreneurs
• Shopping Habits: Interested in conscious living, loves fashion with purpose, prefers sustainable and meaningful clothing
Psychographics
• Desires:
• A comfortable tank for layering or solo wear that feels energizing and purposeful
• To wear pieces that reflect her values while keeping comfort in mind
• A wearable ritual, effortlessly elevating her space and movements
• Challenges:
• Most tanks either feel too “sporty” or “basic” — not enough emotional connection
• Wants a top that feels soft but empowering
• Desires a mindful wardrobe without compromising style
Blueprint Ratings (100/100)
Category
Score
Notes
Fit & Comfort
100/100
Soft, stretchy, breathable — feels like second skin
Spiritual Alignment
100/100
Affirmation tag + subtle stitching energy
Aesthetic & Style
100/100
Simple, elegant, and flattering for all body types
Wearability
100/100
Perfect for layering or solo wear, across seasons
Longevity & Care
100/100
Durable, eco-friendly, easy-care fabric
Market Readiness
100/100
Adds strong value to a conscious, mindful wardrobe
Marketing Plan + SMART Goals
Launch Name:
Spirit Tank Top™ — Move with Intention, Dress with Ease
Tagline:
“Your everyday tank that moves with you — body, mind, and soul.”
SMART Goals
1. S: Launch with 5 colors, 3 fit sizes (XS–XL)
2. M: Reach 1,500 email signups for early access and 500 preorders
3. A: Partner with 5 yoga or wellness influencers for Instagram takeovers
4. R: Aligns with brand’s goal to empower women with energetic style
5. T: Sell 1,000 units in first 30 days; drive brand loyalty through storytelling content
Ad-Ready Promo Description
Your soul moves in ease. Your clothes should, too.
The Spirit Tank Top™ hugs your body, supports your energy, and moves with you throughout the day. Made from soft bamboo, this fitted, stretchy tank is perfect for yoga, breathwork, casual outings, or simply connecting with yourself.
Move with clarity. Feel empowered.
Would you like to see an illustration of the Spirit Tank Top™ on a model, a lookbook layout, or perhaps another piece to complete the set?
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