EXECUTIVE SET

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Here’s the premium blueprint for a business casual set for men, combining a shirt, tie, sweater, and matching trousers, designed to offer both style, comfort, and professionalism:

The Executive Set™

“Elevate your style. Embrace your professionalism.”

Product Type: Business casual set featuring a shirt, tie, sweater, and matching trousers, designed for men who want to look sharp while feeling comfortable

Core Purpose: To provide an all-in-one set that combines classic business style with modern comfort, perfect for professional environments or smart-casual events.

Product Summary

The Executive Set™ is for the modern man who values both style and comfort in his professional wardrobe. This set offers everything you need for a polished look — a crisp, well-fitted shirt, a stylish tie, a cozy sweater for added warmth and sophistication, and matching trousers that complement the whole outfit. The versatility of this set allows for easy transitions from office settings to after-work events, offering elegance, comfort, and energy alignment all in one.

Price Point: $150–$250 USD (elevated business casual wear with comfort and style)

Best Paired With: Formal shoes, dress boots, or loafers

Use Case: Office wear, smart-casual events, professional meetings, interviews, or dinners

Design & Construction

Fit & Cut

• Shirt:

• Silhouette: Slim-fit or regular fit, depending on preference, with a tailored appearance

• Neckline: Classic collar with a structured design to pair perfectly with the tie

• Sleeves: Long sleeves with buttoned cuffs for a sharp, clean look

• Hemline: Straight hem for easy tuck-in or wear untucked for a more relaxed vibe

• Tie:

• Width: Medium-width tie for a balanced, modern look

• Material: Soft silk or cotton for a polished finish that complements the shirt

• Design: Subtle geometric patterns or classic solid colors for versatility

• Sweater:

• Silhouette: V-neck or crew neck depending on preference, offering a slightly relaxed fit over the shirt

• Fabric: Lightweight merino wool or cotton blend for warmth without bulk

• Details: Ribbed cuffs and hem for a polished finish

• Trousers:

• Fit: Slim-fit or classic fit for a sharp, tailored look with a slight taper at the ankle

• Waist: Mid-rise waist with belt loops for added flexibility

• Length: Full-length trousers, with slight break at the shoes for a clean, professional look

• Pockets: Front slant pockets and back welt pockets for functionality

Fabric

• Material:

• Shirt: 100% Organic Cotton for breathability and softness

• Tie: 100% Silk or High-Quality Cotton for durability and style

• Sweater: Merino Wool or Premium Cotton blend for softness, breathability, and warmth

• Trousers: 50% Wool, 30% Polyester, 20% Spandex for a sleek, flexible fit

• Feel: Soft, smooth, and breathable fabric that offers flexibility for comfort while maintaining structure

• Durability: Long-lasting materials that hold up well with wear and washing

• Stretch: The trousers and sweater have a slight stretch to ensure comfort throughout the day

Colorways

• Charcoal Gray – Professional, timeless, and versatile

• Navy Blue – Calm, confident, and modern

• Slate Black – Sleek, sophisticated, and bold

• Burgundy – Warm, rich, and refined

• Ivory White – Clean, crisp, and fresh

Signature Energetic Details

• Affirmation Tag (Inside Shirt Collar): “I wear my strength with clarity.”

• Subtle Embroidery: Small sunburst or infinity symbol near the hem of the shirt, tie, or sweater to promote positive energy flow and empowerment

• Energetic Intent: Designed to offer a confident, grounded, and professional presence, helping you perform at your best in any setting

Energetic Purpose

The Executive Set™ is for men who:

• Want a polished, professional look that combines both style and comfort

• Need clothing that offers versatility, moving seamlessly from professional to casual environments

• Want to feel empowered, grounded, and confident in their professional attire

• Seek clothing that represents their strength and leadership, helping them stand tall in any situation

This set is for men who value elegance, comfort, and empowerment, allowing them to bring their best self to both work and life.

Target Customer Profile

Demographics

• Age: 25–50

• Income: $40K–$100K

• Occupation: Professionals, entrepreneurs, creatives, executives, business owners

• Shopping Habits: Prefers high-quality, versatile business attire that provides comfort and style in all settings

Psychographics

• Desires:

• A stylish and comfortable outfit for professional and casual settings

• To wear something that empowers him and gives him confidence at work and beyond

• Versatility in clothing that is suitable for both meetings and after-work events

• Challenges:

• Finding a well-tailored outfit that offers both professional elegance and comfort

• Seeking a cohesive, easy-to-wear set that requires minimal styling while looking sharp

Blueprint Ratings (100/100)