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LEMON FISH CURRY

Kerala-Style Lemon Fish Curry: A Zesty and Gut-Healing Delight

Dish Description:
This Kerala-style lemon fish curry is a flavorful and aromatic dish adapted to be gentle on the digestive system. It’s designed to be free from common irritants while still delivering a burst of authentic South Indian flavors.
Ingredients:

  • For the Fish:
  • 1 pound firm white fish fillets (such as cod, halibut, or tilapia), cut into bite-sized pieces
  • 1/2 teaspoon turmeric powder
  • 1/4 teaspoon salt
  • For the Curry:
  • 1 tablespoon coconut oil
  • 1 onion, thinly sliced
  • 1 tablespoon grated ginger
  • 1/2 teaspoon cumin seeds
  • 1/2 teaspoon coriander powder
  • 1/4 teaspoon turmeric powder
  • 1/4 teaspoon fenugreek seeds
  • 1 can (14 oz) full-fat coconut milk
  • 1/4 cup fresh lemon juice
  • 1/4 cup chopped cilantro
  • Salt to taste
    Instructions:
  • Marinate the Fish: In a bowl, combine the fish fillets with turmeric powder and salt. Mix well and set aside for 15 minutes.
  • Make the Curry: Heat the coconut oil in a pan over medium heat. Add the onion and cook until softened and golden brown. Add the ginger, cumin seeds, coriander powder, turmeric powder, and fenugreek seeds. Cook for a few seconds until fragrant.
  • Add the Coconut Milk: Pour in the coconut milk and bring to a simmer. Add the marinated fish fillets and cook for 5-7 minutes, or until the fish is cooked through.
  • Add the Lemon Juice: Stir in the lemon juice and cook for another minute. Garnish with chopped cilantro and serve hot with steamed rice or roti.
    Gut-Healing Considerations:
  • Fish: White fish fillets are generally easy to digest and a good source of lean protein.
  • Coconut Milk: Full-fat coconut milk provides a creamy texture and a source of healthy fats.
  • Spices: The spices used in this recipe are generally well-tolerated and may even have digestive benefits.
  • Ginger: Can help soothe upset stomachs and aid digestion.
  • Turmeric: Has anti-inflammatory properties.
  • Cumin: Can help relieve gas and bloating.
  • Coriander: May aid in digestion and reduce inflammation.
  • Lemon Juice: Adds a refreshing tang and can help stimulate digestion.
    Irritation-Free Approach:
  • No Chili Peppers: This recipe omits chili peppers to avoid any potential irritation for those with sensitive stomachs.
  • Gentle Spices: The spices are used sparingly to minimize any potential digestive discomfort.
  • Fresh Ingredients: Using fresh, high-quality ingredients ensures optimal flavor and digestibility.
    History and Lore:
  • Origins of Fish Curry: Fish curries have been a staple in Kerala’s coastal cuisine for centuries, reflecting the region’s rich maritime heritage. The use of coconut milk, fresh spices, and tangy lemon juice is deeply rooted in Kerala’s culinary traditions.
  • Gut-Healing Traditions: Kerala’s Ayurvedic traditions emphasize the use of spices and herbs to promote digestive health. This recipe incorporates spices like ginger, turmeric, and coriander, known for their potential digestive benefits.
  • Modern Adaptation: This recipe is a modern adaptation of traditional Kerala fish curry, tailored to suit contemporary dietary needs and preferences. By omitting chili peppers and focusing on gentle spices, it offers a flavorful and accessible option for those seeking gut-friendly cuisine.
    Business Considerations:
  • Cost per Serving:
  • Ingredients (fish, coconut milk, spices, lemon): $3.00
  • Packaging: $0.75
  • Labor: $2.00
  • Total Cost: $5.75
  • Selling Price:
  • $12.00
  • Profit per Serving:
  • $6.25
  • Profit Margin:
  • 52%
    Factors that will change those numbers:
  • Fish price fluctuations
  • Organic ingredient costs
  • Labor costs
  • Packaging costs
  • Overhead costs
    Marketing Plan:
  • Target Audience: Health-conscious individuals, those with digestive sensitivities, and fans of South Indian cuisine.
  • Messaging: Emphasize the dish’s gut-healing properties, authentic flavors, and use of fresh, high-quality ingredients.
  • Channels:
  • Social media platforms (Instagram, Facebook, etc.)
  • Food blogs and websites
  • Partnerships with local health food stores or restaurants
  • Online advertising
  • Promotions: Offer discounts or combo deals to attract new customers.
    Conclusion:
    This Kerala-style lemon fish curry offers a delicious and nourishing option for those seeking flavorful and gut-friendly cuisine. By understanding its history, carefully considering its business implications, and implementing a targeted marketing strategy, this dish can be a successful addition to any menu.
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